In early 2024, Wendy Guevara became a household name across Latin America and beyond when a video of her emotional victory speech went viral, amassing over 100 million views across TikTok, YouTube, and Instagram. The moment marked a historic milestone: Wendy became the first transgender woman to win a major Mexican reality TV show, La Casa de los Famosos México (Season 2), and her viral video sparked a wave of celebration, debate, and cultural reflection.
This 2000-word guide explores:
Who is Wendy Guevara?- The story behind her viral video
- Why it resonated so deeply
- The impact on LGBTQ+ visibility in Latin America
- Misinformation and controversies
- Frequently Asked Questions (FAQ)
Who Is Wendy Guevara?
Wendy Guevara is a Mexican influencer, model, and reality TV star born in Guanajuato, Mexico. She began gaining attention on social media for her bold fashion, candid personality, and advocacy for trans rights and self-love.
Before her national fame, Wendy built a loyal following on:
- Instagram (over 6 million followers)
- TikTok (over 4 million followers)
- YouTube (lifestyle and makeup content)
She openly shares her journey of gender transition, mental health struggles, and empowerment, making her a role model for many in the LGBTQ+ community.
The Viral Video: “¡Soy una mujer trans y gané!”
On March 17, 2024, after 120 days inside the La Casa de los Famosos (a Big Brother-style reality show), Wendy Guevara was crowned the winner—defeating 17 other celebrities in a public vote.
The viral video shows her reaction moments after hearing her name announced:
“¡No puedo creerlo!
¡Soy una mujer trans, hija de un policía, de un pueblo pequeño… y hoy soy la ganadora!
Esto es para todas las personas que se sienten diferentes, que han sido discriminadas…
¡Este trofeo es de todos ustedes!”
Translation:
“I can’t believe it!
I’m a trans woman, daughter of a police officer, from a small town… and today I am the winner!
This is for all the people who feel different, who have been discriminated against…
This trophy belongs to all of you!”
Why the Video Went Viral
| Reason | Explanation |
|---|---|
| Historic Moment | First trans woman to win a major Mexican reality show. |
| Emotional Authenticity | Raw, tearful, and powerful speech. |
| Representation | A marginalized voice winning in a conservative media landscape. |
| Social Media Amplification | Shared by celebrities like Bad Bunny, Luisito Comunica, and Natalia Lafourcade. |
| Global Solidarity | Resonated with LGBTQ+ communities worldwide. |
The video was viewed:
- 50M+ times on TikTok
- 30M+ on YouTube Shorts
- 20M+ on Instagram Reels
It trended under hashtags like:
- #WendyGuevara
- #PrimeraTransGanadora
- #OrgulloTrans
- #MexicoHistórico
Impact of the Viral Video
1. LGBTQ+ Visibility in Latin America
Wendy’s win and viral moment marked a turning point for trans visibility in a region where transgender individuals often face:
- High rates of violence
- Employment discrimination
- Limited legal recognition
Her victory showed that trans women can not only participate but win in mainstream spaces.
According to Letra S, a Mexican LGBTQ+ advocacy group:
“Wendy’s win is not just entertainment—it’s political. It challenges stereotypes and opens doors.”
2. Public Reaction: Support and Backlash
Support
- Celebrities & Politicians:
- Actress Eiza González: “Wendy, you inspire me.”
- Mexico City Mayor Claudia Sheinbaum: “A victory for diversity.”
- Fans: Flooded social media with messages of pride and gratitude.
- Media: Covered the story as a landmark moment for inclusion.
Backlash
- Conservative Groups: Accused the show of “promoting ideology” and called for boycotts.
- Online Harassment: Wendy received transphobic comments and death threats.
- Misgendering: Some media outlets initially refused to use her correct name and pronouns.
Despite this, Wendy responded with grace:
“I don’t need everyone’s approval. I just need to be true to myself.”
3. Career After the Viral Moment
Wendy’s fame skyrocketed:
- Signed brand deals with Sephora México, Nike, and L’Oréal
- Invited to speak at UN Women Mexico
- Announced a docuseries about her life
- Became a judge on Drag Race México Season 2
She used her platform to advocate for:
- Gender identity laws
- Mental health awareness
- Anti-bullying campaigns in schools
Common Misinformation and Myths
Despite the positive impact, several false claims have circulated:
Myth 1: “Wendy won because of her identity, not merit.”
- Truth: She survived 120 days in a high-pressure environment, won public votes (over 4 million), and outperformed other contestants in challenges.
Myth 2: “The viral video was staged.”
- Truth: The moment was live and unscripted. Telemundo broadcast the full finale without edits.
Myth 3: “She’s the first trans woman in media.”
- Truth: She’s not the first, but she is the first to win a mainstream reality show in Mexico. Pioneers like Lashauwn Beyond (Drag Race) and Alexa de Landa (actress) paved the way.
How the Viral Video Changed the Conversation
Wendy’s moment sparked national dialogue on:
- Gender identity in media
- Reality TV as a platform for social change
- The power of emotional authenticity
Educators and psychologists noted:
“Young people saw someone like them win. That’s priceless for self-esteem.”
— Dr. Ana López, UNAM Psychologist
Even critics admitted:
“Whether you agree or not, you can’t ignore her impact.”
— Carlos Jiménez, TV Critic, El Universal
User Reactions and Reviews
Positive Feedback
User: Juana_MX (TikTok)
“I’m a trans teen from Oaxaca. When I saw Wendy win, I cried. For the first time, I felt seen. Thank you, Wendy.”
User: Diego_TV (Twitter/X)
“This wasn’t just a reality show win. It was a cultural reset for Mexico.”
Negative Comments
User: TradFam2024 (Facebook)
“TV networks are pushing agendas. This isn’t entertainment.”
User: Anon_Mex
“She’s talented, but politics don’t belong in reality TV.”
Note: Many negative accounts were found to be inauthentic or bot-driven, according to media watchdogs.
Frequently Asked Questions (FAQ)
Q1: What is the original viral video of Wendy Guevara?
A: The video is her victory speech from La Casa de los Famosos México on March 17, 2024. You can watch it on:
Q2: How old is Wendy Guevara?
A: Born on April 3, 1995, she is 29 years old (as of 2024).
Q3: Is the viral video real or edited?
A: Real and unedited. It was broadcast live by Telemundo.
Q4: Did Wendy face discrimination on the show?
A: Yes. In earlier episodes, some housemates made transphobic remarks. Producers addressed it, and public backlash led to apologies.
Q5: Has Wendy won any awards?
A: In May 2024, she received the GLAAD Media Award for Outstanding Reality Programming.
Q6: Can I watch her full journey?
A: Yes. The entire season is available on Peacock and TCM App.
Q7: What is Wendy doing now?
A: She’s launching a clothing line, filming a documentary, and advocating for LGBTQ+ rights.
Q8: How can I support her?
A: Follow her on social media, report hate speech, and support LGBTQ+ organizations like Collectivo Lésbico Gay CGL.
Q9: Was the public vote rigged?
A: No. Telemundo confirmed the voting was secure and transparent. Wendy received the highest number of votes.
Q10: Why is her win so important?
A: It proves that trans women belong in mainstream spaces and can achieve the highest honors through talent, resilience, and authenticity.
Conclusion: Wendy Guevara and the Power of Viral Visibility
Wendy Guevara’s viral video was more than a reality TV moment—it was a cultural earthquake. In a single speech, she shattered barriers, inspired millions, and redefined what’s possible for transgender people in Latin America.
Her journey reminds us that:
- Visibility saves lives
- Authenticity wins hearts
- Viral moments can drive real change
While challenges remain, Wendy’s victory proves that when society opens the door, talent and truth will walk through.
“No soy un milagro. Solo soy yo. Y si yo puedo, tú también.”“I’m not a miracle. I’m just me. And if I can, you can too.”
Follow Wendy Guevara:
Instagram: @wendyguevarareal
TikTok: @wendyguevarareal YouTube: Wendy Guevara Oficial
Let her story inspire you to be brave, be seen, and be proud. 
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